Category Archives: Advertising
Vintage Television Commercials
Duke University has created a new digital collection of vintage television commercials. Adviews is a collection of “thousands of television commercials created or collected by the D’Arcy Masius Benton & Bowles (DMB&B) advertising agency, dated 1950s – 1980s. Major clients … Continue reading
Filed under Advertising
Top 10s for 2007
Want to know where consumers are spending their time and money? Nielsen Company, which tracks media usage and consumer spending, has just released a top-level summary of some of their data for 2007. The Top 10 lists cover television, movies, … Continue reading
Filed under Advertising, Marketing
Advertising Ratios and Budgets
Ever wonder how much companies spend on advertising each year? This new publication from Schonfeld & Associates, Inc. reports on the advertising budgets of 1000 major corporations for the past two years and includes projected spending budgets for the next … Continue reading
Filed under Advertising
